Brand and UX Evaluation Report
Prepare a report analyzing a brand’s strategy and UX impact with metric suggestions.
Design a Brand Experience Map
Map out the customer journey for a brand integrating key UX touchpoints.
UX Audit of a Brand
Choose a brand and evaluate its user experience across touchpoints.
Define Your Brand’s Core
Create a brand purpose, mission, and value statement for a hypothetical or real brand.
Prepare an Ad Performance Report
Create a detailed report on an ad campaign’s performance, including recommendations for next steps.
Optimize an Existing Campaign
Choose a real or hypothetical ad campaign and propose three optimizations based on performance metrics.
Design a Facebook & Instagram Ad Campaign
Plan and storyboard one ad campaign including target audience, ad creative, and copy.
Create a Google Search Ad Mockup
Using keyword research tools, draft a search ad with headlines, descriptions, and keywords for your business.
Research Competitor Ads
Identify and analyze 3 ads from competitors on Google, Facebook, or Instagram. Note what you liked and potential improvements.
Finish and Present Your Project
Complete sanding and finishing on your furniture piece. Share photos of the finished product and write a reflection on your experience and lessons learned.